This panel of industry-leading executives from CVS Health, Box, and Johnson Controls will share how they are preparing their organization and where they are placing their big bets. Join us to explore the opportunities and challenges of integrating AI into marketing orgs—where to lean in, where to tread carefully, and how to lead teams through this transformation.
During this webinar, we’ll guide you through:
How to assess the current state of AI in your organization as well as the readiness to adopt
Opportunities for immediate ROI, new revenue streams, and value creation with AI in your marketing organization
How to rethink teamstructure and skill sets to make the most of AI
The investments that are most critical for getting AI adoption right, as well as what not to waste time and money on
