Executive Think Tank | October 15, 3 - 5:30 PM PT | San Francisco

The Impact of AI on
Marketing Budgets in FY27

Join this marketing think tank and walk away with a plan.

Artificial intelligence is redefining how technology companies build demand, engage customers, measure performance, and operate marketing organizations. As CEOs and CFOs expect greater efficiency alongside faster growth, CMOs must determine not only how much to invest in marketing, but where those investments will create the greatest competitive advantage.

This think tank, led by a panel of peers, will welcome marketing leaders together to gain early access and dive into the findings of Marketbridge’s newest report that combines technology industry budget benchmarks with real-life experiences among enterprise marketing organizations trying to modernize their operating models, adopt AI, and optimize go-to-market performance. 

When: October 15 | 3:00–4:30 PM (happy hour: 4:30–5:30 PM)
Where: LinkedIn Executive Office | San Francisco
Who should attend: Marketing leaders and executive teams

This is not a presentation-heavy conference. It is a focused discussion among CMOs and senior marketing leaders focused on exchanging perspectives and pressure-testing current assumptions.

To ensure productive conversation, attendance will be capped at 25 leaders. Filling out the form does not guarantee you are on the guestlist; please wait for a confirmation email.

Featured Speakers

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Mike Kelleher
Managing Director, Marketbridge

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Paolo Provinciali
VP, Marketing Growth, Performance, and Operations, LinkedIn

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Sunil Frida
CMO, Zscaler

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Joanna Bittle
Managing Director, Growth, Marketbridge

On the Agenda

3:00 PM

Arrival & check-in

3:15 PM

Opening keynote

3:30 PM

Leaders panel discussion

4:00 PM

Moderated roundtable conversations

4:30 PM

Happy hour networking reception